E-commerce ROI Calculator

Calculate your marketing return on investment and return on ad spend with precision. Make data-driven decisions for your e-commerce campaigns.

Campaign Data

Enter your campaign metrics to calculate ROI and ROAS

Total Revenue ($)

Total revenue generated from the campaign

Ad Spend ($)

Total amount spent on advertising

Cost of Goods Sold - COGS ($)

Cost to produce/purchase the goods sold

Results

Your campaign performance metrics

Enter your campaign data to see the ROI calculations

How to Use This Calculator

Enter the total revenue generated from your marketing campaign. This should be the gross sales amount.

Input your total advertising costs including platform fees, creative costs, and agency fees.

Include product costs, shipping, fulfillment, and any direct costs associated with the goods sold.